Managerial Economics for BBA-I Sem-II | By T.R. Jain & Sanjeet Singh | As per NEP | KUK University 2025-26 Examination

Product Description

• Managerial Economics textbook for BBA–I, Semester II students.

• By T. R. Jain & Sanjeet Singh, prepared as per NEP guidelines.

• Designed according to KUK University 2025–26 Examination syllabus.

• Covers application of economic theory in business decision-making.

• Includes topics like demand analysis, production, cost, pricing, market structures, and forecasting.

• Written in a simple, student-friendly language with business-oriented examples.

• Includes illustrations, numerical problems, and exam-oriented questions.

• Ideal for exam preparation, classroom learning, and self-study.